Why The Weeknd’s 3 Grammy Wins ‘Mean Nothing’ to Him Now

The Weeknd is accomplished with the Grammys. He will no for a longer time submit his music for nomination thing to consider, and he now sees his three Grammy wins in a various light-weight.

He’s boycotting the Grammy Awards due to the fact his album, Soon after Hrs, was majorly snubbed by the recording academy. But his protest is not about ego. It is a reaction to what he referred to as the “corrupt” Grammys voting program that decides who receives nominated, who wins, and who “matters” in audio.

The Weeknd holding his 2 Grammy awards at the 2016 Grammys | Steve Granitz/WireImage

How lots of Grammys does The Weeknd have?

The Weeknd (provided name Abel Tesfaye) has been a chart-topping artist for several years now. His early singles “Can’t Sense My Face” and “The Hills” skyrocketed his level of popularity.

The 31-year-old has received a few Grammys in his time. His first wins were in 2016, when “Earned It” won Finest R&B Tune and Beauty Guiding the Madness received Ideal Urban Modern day Album. Starboy won Most effective Urban Modern Album in 2018. In February 2021, he headlined the Super Bowl Halftime Display.

The star has been nominated for 10 Grammys, which includes Album of the Calendar year. But he’s in no way received the leading classes. Many imagined Just after Hrs would get him Album of the Year.

The Weeknd in a red suit and black shirt with fake bruises on his face as he arrives at the 2020 MTV Video Music Awards on August 30, 2020 | Kevin Mazur/MTV VMAs 2020/Getty Images for MTV
The Weeknd attends the 2020 MTV Movie Music Awards on August 30, 2020 | Kevin Mazur/MTV VMAs 2020/Getty Pictures for MTV

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Why was The Weeknd snubbed at the Grammys?

Right after Hrs was his very first album not to get any nominations due to the fact 2016. He termed the snub a “sucker punch.” As he informed Billboard:

“It just kind of hit me out of nowhere. I undoubtedly felt … I felt factors. I do not know if it was unhappiness or anger. I assume it was just confusion. I just required answers. Like, ‘What happened?’ We did all the things appropriate, I feel. I’m not a cocky individual. I’m not arrogant. Persons advised me I was heading to get nominated. The entire world advised me. Like, ‘This is it this is your year.’ We had been all pretty bewildered.”

So, why did this materialize? “Blinding Lights” spent an complete 12 months on the Billboard Incredibly hot 100 top rated 10—the to start with song in record to do so. With good results like that, it looks all-natural that a Grammy would stick to. The complete issue of the ceremony is to reward the most influential people in new music, no?

The Weeknd has a principle.

“Because of the key committees, I will no for a longer time permit my label to post my music to the Grammys,” he instructed The New York Periods.

The Grammys does have magic formula committees that run the voting process. Every yr, musicians post their tunes for consideration in the many categories, and then the thousands of academy users vote. The committees then review the votes and have the electric power to go in opposition to them if they disagree.

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The Weeknd is boycotting the Grammys from now on

Halsey called out her Grammys snub and The Weeknd’s following the nominations came out, saying that it’s a hugely political method. As she wrote on Instagram:

“The Grammys are an elusive approach. It can typically be about at the rear of the scenes personal performances, understanding the ideal men and women, campaigning by the grapevine, with the right handshakes and ‘bribes’ that can be just ambiguous enough to go as ‘not-bribes.’”

Only 10 Black musicians gained Album of the Yr in the background of the Grammys. Halsey, Jay-Z, Kanye West, Zayn Malik, Frank Ocean, and Drake have all known as the Grammys political, dated, and corrupt for the reason that of this.

The Weeknd went even even more and informed Billboard that his three wins “mean nothing at all to me now.” He also revealed that he was organizing an epic Grammys overall performance up right up until the nominations arrived out.

The Weeknd’s manager, Wassim “Sal” Slaiby, explained to Billboard that it’s time for an overhaul of the program.

“What is that solution committee? What the f*ck?” he explained, incorporating that “they cancel the f*cking top secret committee and grow to be full transparency.”

“The Grammys ought to deal with their legacy and thoroughly clean it up to increase the bar to a stage the place every person could be happy to hold up that award,” Slaiby continued. “This is [Harvey Mason Jr.’s] opportunity to step up and have his legacy be the person who acquired the Grammys ultimately proper.”

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